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2015 – According to Cisco

September 27, 2011 By

15 billion network-connected devices, 7.5 billion people

By Peter Wolchak
September 7, 2011
Cisco’s fifth-annual Visual Networking Index is stuffed with jaw-dropping predictions of what our world will experience by 2015, four short years from now. Among the jaw-droppingest predictions: 
  • network-connected devices will number 15 billion, outpacing the human population by a factor of two to one 
  • one million minutes of Internet video will be transmitted every second 
  • the total amount of global Internet traffic will quadruple by 2015 to 966 exabytes per year. 
  • the projected traffic increase alone between 2014 and 2015 is 200 exabytes, more than the total amount of Internet Protocol traffic generated globally in 2010 
  • Canada’s IP traffic in 2015 will be equivalent to 7 billion DVDs per year, 542 million DVDs per month or 742,898 DVDs per hour 
  • in 2015, the gigabyte equivalent of all movies ever made will cross Canada’s IP networks every three hours 
  • Canadian mobile data traffic will grow three times faster than Canadian fixed IP traffic from 2010 to 2015 
  • the Asia Pacific region will generate the most IP traffic (24.1 exabytes per month), surpassing last year’s leader, North America (22.3 exabytes per month), for the top spot.
By 2015, world Internet traffic will reach almost one zettabyte, equal to a sextillion bytes, or a trillion gigabytes. This growth will be driven by four primary factors, according to Cisco. They are: 
  1. An increasing number of devices: The proliferation of tablets, mobile phones, connected appliances and other smart machines is driving up the demand for connectivity. 
  2. More Internet users: By 2015, there will be nearly three billion Internet users—more than 40 per cent of the world’s projected population. 
  3. Faster broadband speed: The average fixed broadband speed is expected to increase four-fold, from 7 megabits per second in 2010 to 28 Mbps in 2015. The average broadband speed has already doubled within the past year from 3.5 Mbps to 7 Mbps. 
  4. More video: By 2015, one million video minutes—the equivalent of 674 days—will traverse the Internet every second.

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About David Ford

As a professional Recruiter, David focuses on the recruitment of highly skilled Sales, Management, IT and Admin talent. The majority of his time is spent working with clients in Toronto and all points South and West of the GTA, including Mississauga, Burlington, Hamilton, KW and the Niagara peninsula, but also recruits for Sales & Admin in Calgary, Vancouver and Montreal.

David has more than 17 years of Sales and Senior Management experience and prior to recruiting, David managed large inside and outside sales teams all across the country with some of the largest financial institutions in Canada. David also held a Director level role in one of Canada's largest independent Tax and SR&ED Recovery firms.

David has many years of experience recruiting & training from an actual Sales Manager's seat and understands the challenges faced by all levels of Sales, HR and Management.

Comments

  1. Boris Stefanovic says:
    October 14, 2011 at 11:26 am

    Re: The four “Primary Factors” identified by Cisco neglects an inconvenient fifth factor: Canadian backbone ISPs are aggressively pursuing usage-based billing. If they are successful then the projected growth will not happen here, we’ll be spectators.

    • David Ford says:
      October 14, 2011 at 11:47 am

      Hi Boris, yes I’ve been observing what’s happening here on that front. I am hopeful that a combination of political pressure and grassroots protest will be sufficient to block moves by the CRTC to institute usage-based billing. Fingers crossed!
      Dave